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Balanced Scorecard (Kaplan-Norton Framework)

The Balanced Scorecard (BSC) is SweetNight DXP’s organizational alignment compass. Faithfully implementing the 4-dimension framework pioneered by Robert Kaplan and David Norton, it avoids short-sighted reliance on purely financial indicators. Within DXP, the scorecard is not a static deck—it is a live operational compass bound to production metrics compiled by Google BigQuery and Cube.js.

DXP Balanced Scorecard Overview

4 Core Quantitative Evaluation Perspectives


Canonical Metric Mapping (Cube.js Aligned)

All metrics are governed by the Cube.js semantic layer, ensuring single-source-of-truth definitions:

PerspectiveStrategic MetricPeriod ActualTarget BaselineAttainment / StatusData Source & Formula
01 · FinancialOmnichannel Net Revenue (MTD)$44.88M$41.40M108.4% 🟢com_channel_gmv_daily, net settlement
01 · FinancialBlended Contribution Margin22.50%24.40%92.2% 🟡com_margin_attribution, less freight & CAC
01 · FinancialOperating Cash Inflow$6.25M$5.80M107.8% 🟢ERP cash flow and overseas receivables
02 · CustomerNet Promoter Score (NPS)68 pts60 pts113.3% 🟢Post-purchase 30-day survey sampling
02 · CustomerShopify DTC Repeat Purchase Rate34.20%30.00%114.0% 🟢mkt_klaviyo_flow_conversion, high-affinity repeat
02 · CustomerSocial Net Sentiment Index+54+45120.0% 🟢Multi-platform NLP sentiment polarization
03 · Internal ProcessOrder End-to-End Fulfillment SLA3.8 Days4.5 Days115.6% 🟢Warehouse dispatch to FedEx scan
03 · Internal ProcessDays of Inventory (DOI)42.5 Days48.0 Days111.5% 🟢scm_warehouse_inventory_daily, inventory turns
03 · Internal Process40HQ Roll-Pack Loading Yield580 Units/Cnt560 Units/Cnt103.6% 🟢mfg_rollpack_compression_fact, hydraulic packaging
04 · Learning & GrowthSleep R&D BOM Conversions3 Items2 Items150.0% 🟢ipd_material_bom_cost_trace, PCM/Springs
04 · Learning & GrowthActive AI Models in Production100 Models80 Models125.0% 🟢MLflow / Vertex AI registry deployments

Variance Analysis & Closed-Loop Triggers

When an indicator deviates from targets (attainment < 95%):

  1. Automated Alert Generation: Margin variance (-1.9pp) flags as an active operational Complication.
  2. Direct Tower Drill-Down: Click cards to navigate directly to the Commercial Tower or Digital Twin for causal analysis.
  3. Dispatch Review Work Orders: Operations Tower issues RACI work orders, convening commercial and SCM leadership for review.